Description
Since the building of explicit models for analysing decisions is an important task for every manager, the first part of the module will focus on different techniques used for this decision-making process. Sessions are devoted to modelling concepts that are applicable to a variety of different management situations. Modelling can be seen as a kind of art in which one needs to use one's creativity, imagination and business understanding, the modeller also needs to have strong technical knowledge. The first part of the course brings a mix of the two and will focus on the different techniques that can be used in modelling.
The second part of the module investigates how leading companies are using data and analytics to improve their strategy processes as well as fundamental tenets of data and analytics. The second part of the module also exposes students to aspects of strategy that are tied to data and analytics.
Module deliveries for 2024/25 academic year
Last updated
This module description was last updated on 19th August 2024.
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