Description
Module Content
The aim of this Creative Product Development module is to make enterprise ideas manifest: to help you take the steps that turn your enterprise ideas into something that you can make or do that someone is prepared to pay for. You will gain valuable experience understanding what is involved in delivering your product or service in a way that accords with your vision of your enterprise.
You will turn your enterprise ideas into deliverable actions and objects and create a series of “Product Zeros” to get fast immersive user feedback.
Throughout the term you will engage with creative thinking to articulate the essential act of your enterprise and to produce a series of experiments. You will identify what is testable and doable, embarking on a series of BUILD / RELEASE / LEARN cycles enabling you to iterate and improve your initial insight with tangible user data.
The Project Portfolio details your journey creating a series of “product zeros” that deliver the essential act, or aspects of the essential act, of your enterprise. Students are required to use the scratch methodology (“start before you are ready”) in conjunction with creative processes from other parts of the course, and draw upon the practices of design thinking, pretotyping, and prototyping.
Indicative Delivery Method
Two 2 hour workshops per week for the first half of the term.
Module deliveries for 2024/25 academic year
Last updated
This module description was last updated on 19th August 2024.